Marketing News

Dove Rallies ‘Sweaty Sisterhood’ with Hannah Berner in Latest AP Campaign

With 96-hour protection against sweat triggered by heat, stress and hormones, Dove Clinical + Care Antiperspirant delivers powerful sweat and odor protection.

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By: Lianna Albrizio

Associate Editor

For Dove, there’s a shared sisterhood among women navigating real, everyday sweat. In promotion of the brand’s new Dove Clinical + Care Antiperspirant, the brand has tapped comedian Hannah Berner to pass the mic to the “sweaty sisterhood” in promotion of this “next-level underarm care solution.” With 96-hour protection against sweat triggered by heat, stress and hormones, and a formula enriched with 7% nourishing serum, Dove Clinical + Care Antiperspirant delivers powerful sweat ...

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